Pacific Northwest Christmas Tree Association

More Information:	Christmas Tree Lookout
Advertising Advertisers List Contact Us	PUBLISHER’S EDITORIAL PROFILE:
	The Christmas Tree Lookout is published three times yearly by the Pacific Northwest Christmas Tree Association, representing the largest Christmas tree production area in the U.S. Editorial content is designed to meet the needs of those engaged in growing and marketing of Christmas trees – grower, buyer, seller, retailer and supplier. Articles and columns cover plantation management, culturing techniques and equipment, use of fertilizers, chemicals, harvesting and planting equipment as well as research, marketing, retailing, legislative and environmental concerns. Subscriptions are free to members and available to individuals and businesses east of the Cascade Mountains for $25. Send check, money order or VISA/MasterCard account numbers to: PNWCTA P.O. Box 3366 Salem, OR 97302

	Buy-Sell Directory
	PUBLISHER’S EDITORIAL PROFILE:
	The Pacific Northwest Christmas Tree Association Buy-Sell Directory is published annually in April. It contains an extensive directory of sellers with trees available by species. Each listing is complete with address, telephone number and geographical location. Also listed for sale are specialty items such as wreaths, garland, boughs, swags and live container-grown trees. Buyers are listed separately with trees to be purchased by species. Special sections list nurseries and truckers. Included is information on keeping trees fresh on the retail lot. The Buy-Sell Directory is free of charge and is circulated to members and, on request, to wholesale and retail buyers of Christmas trees, green and allied products.

Rates and Discounts

Christmas Tree Lookout

ADVERTISING RATES / FREQUENCY DISCOUNTS

BLACK/WHITE RATES:	1x	3x	6x
Back Cover	485	435	392
Inside Front or Back Cover	453	407	369
1 page	394	355	320
2/3 page	282	250	228
1/2 page	222	198	178
1/3 page	150	132	121
1/4 page	124	104	96
1/6 page	86	78	69
1/12 page	56	51	45

COLOR RATES:
Standard red, blue, green, yellow – per page	125
Other standard or march color – per page	225
3 or 4-color or process color – per page	300

BLEED: 15% extra on space and color

CIRCULATION & SUBSCRIPTION: The Lookout is circulated free to members and by subscription to employees of members in Oregon and Washington. Non-members in Oregon and Washington residing east of the Cascade Mountains and residents outside those two states may also subscribe. Total – 1,500

PAID SUBSCRIPTIONS: $25 per year. Additional postage for Canada, Mexico and Hawaii - $5 per year. Other countries add $15 per year for postage.

CLASSIFIED RATES: (No discount and non-commissionable. Payable in advance.)
Per insertion of 50 words or less	25.00
Over 50 word limit, per word	.50

Deadline - 1^st month proceeding issue date

Buy-Sell Directory

ADVERTISING RATES / FREQUENCY DISCOUNTS

BLACK/WHITE RATES:	1x	3x	6x
Back Cover	616	556	499
Inside Front or Back Cover	575	518	466
1 page	501	453	407
2/3 page	359	322	290
1/2 page	282	250	227
1/3 page	189	167	156
1/4 page	155	135	121
1/6 page	107	97	88
1/12 page	69	60	54
1 column inch	30	26	24

COLOR RATES:
Standard red, blue, green, yellow – per page	125
Other standard or march color – per page	225
3 or 4-color or process color – per page	300

BLEED: 15% extra on space and color

CIRCULATION: the Buy-Sell Directory is circulated to members and, on request, to wholesale and retail buyers of Christmas trees, green and allied products. Total – 8,000

*Placement of advertising in the Buy-Sell Directory counts towards frequency discounts in both the Christmas Tree Lookout and the Membership Directory.

LEGAL STATEMENT: Advertiser assumes full liability for their advertising and agrees to indemnify and hold harmless the publisher from all claims, suits and related costs arising by reason of any advertisment.

The Membership Directory

The Membership Directory is issued June 1 for members and employees of members. Circulation – 1,100. Only full page ad units will be sold and color is not available. Ad dimensions are 4-13/16" x 7-3/4". Camera-ready offset positive stat is preferred. 100 line screen.

ADVERTISING RATES / FREQUENCY DISCOUNTS

BLACK/WHITE RATES:	1x	3x	6x
Inside Front or Inside Back Covers	300	270	243
Center Double-tuck	350	315	284
Inside Full Page	200	180	162

*Placement of advertising in the Membership Directory counts towards frequency discounts in both the Christmas Tree Lookout and the Buy-Sell Directory.

GENERAL INFORMATION:
ISSUE AND CLOSING DATES
	Space Due	Materials Due	Issue Date
Winter	December 1	December 10	January 30
Summer	April 1	April 10	June 1
Fall	July 15	July 25	September 1
Buy-Sell Directory	March 1	March 10	April 15
Membership Directory	April 1	April 10	June 1

COMMISSION AND CASH DISCOUNT

15% on space only to recognized agencies if paid within 30 days of invoice date. No commission on color charges. No commission on classified advertising.

MEMBER RATES

Members (whose dues are current at invoice date) are entitled to a 15% discount on space only. No discount on color charges. Discounted rates are non-commissionable.

GENERAL RATE POLICY

Advertising in the Christmas Tree Lookout, Buy-Sell Directory and the Membership Directory may be combined for earned frequency rate. Advertisers will be rebated or short-rated to adjust to actual earned rate based on total space used in 12 months from date of first insertion. In case of new, higher rates, existing contracts will be protected up to 12 months. Cancellations accepted only if received before closing date.

2004-2006 LOOKOUT ADVERTISERS

Adams-Franklin Nursery
503-874-0707

Aldrich Berry Farm & Nursery
360-983-3138

Bambi's Christmas Tree Land
503-873-6774

Beyer Tree Farm
503-829-8646

Blue Heron Farm
503-838-3779

Campbell Co.
800-242-2019

Christmas Tree Lock
203-217-7683

Churchill Enterprises, Inc
503-588-8008

Continental Western
503-223-5194

Davis Christmas Tree Stands
541-344-7229

Deep Creek Tree Farms
503-637-6404

DeJong Prod. Inc.
503-843-3415

Drakes Crossing Nursery
503-873-4932

Evergreen Fir Products
503-422-5700

Gard' n Wise Distributors
503-655-1475

Gulick Freight Service Logistics
360-699-0999

Hilton Trenching
541-327-3447

Holiday Specialties, Inc.
541-683-2225
Schaefer Bros.
503-634-2246

Holiday Specialtrees, LLC
503-634-2246

Holiday Tree Farms, Inc.
541-753-3236

Hopper Bros.
503-651-2493

Hunter Christmas Trees
360-426-1558

Janzen Farms
503-835-3008

K.L.M. Tree Farm
360-273-7216

Keelson Partners
503-226-1422

Kelco Industries
207-546-7989

KeyBank
216-828-7803

Kintigh's Mtn. Home Ranch
541-746-1842

Kirk Company, The
253-627-2133

Lava Nursery
541-352-7303

LBJ Printing
503-829-5768

Mast & Mast LLC
503-651-3757

Menasha Forest Management

Mitchell Metal Products
360-690-9270

Mitchell's Yule Stand Systems, Tim
602-956-9574

Natural Wood Originals
360-676-0667

Noble Mountain Tree Farm
503-364-2383

Noble Star Tree Plantations
503-244-8886

Norlain Acres
503-628-2298

Oregon Native Plant Farms
503-266-1227

OVS
971-216-0111

Pacific Regeneration Technologies
877-735-8667

Peak Seasons
951-351-7778

Pursell Mfg. Corp.
719-530-9096

Regan Bros.
925-447-5965RES

Equipment/Evergreen
503-873-3939

Silvaseed Company
253-843-2246

Silver Bells Tree Farm
503-873-2036

Silver Mountain Christmas Trees
503-769-7127

Snowshoe Evergreen Inc.
253-848-3492

Southern Forestry Products Inc
704-784-2081

Spectrum CPA Group
541-757-0233

Stafford Press
800-527-4956

Sunrise Tree Farm
541-929-2289

Swihart Sales
785-754-3513

Titanic Ice
503-239-0662

Turf-Seed, Inc
262-338-3700 ext 15

Turnbull Evergreens
206-857-7144

Veldsma & Sons
800-458-7919

Viers Nursery Supply
503-981-1569

Western Stump Grinding
503-829-9129

Whispering Ridge Trees
503-357-4627

Wilbur-Ellis

Windy Knoll Tree Farm
360-983-3267

Woodburn Fertilizer
541-981-3521